A marketing plan for P. F.Chang's Fort Branch
P.F. Chang is a westernized restaurant bistro that offers Chinese-inspired dishes. The management company that brought in this international franchise is Global Restaurant Concepts Incorporated (GRCI). With its successful first branch located in Alabang, Muntinlupa City, GRCI hopes to continue and i...
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| Main Authors: | , , , |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2012
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/11238 |
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| Institution: | De La Salle University |
| Language: | English |