A Marketing plan of selected artists for Warner Music Philippines, Inc.

In the Philippines, the music industry is a growing industry that has been greatly contributing to the country's economy. As of 1993, the music industry has been valued at over 690 million pesos and it is estimated to have an average growth of 10% to 15% per annum. The music market, which is co...

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Bibliographic Details
Main Authors: Raymundo, Ma. Teresa, Purugganan, Melanie Grace, Tayag, Teresa
Format: text
Language:English
Published: Animo Repository 1994
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/16951
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Institution: De La Salle University
Language: English
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