The effect of combining mood matching and metaphors on persuasion

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Bibliographic Details
Main Authors: Dorion, Barbara V., Olfindo, Michelle P.
Format: text
Language:English
Published: Animo Repository 2005
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/4634
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Institution: De La Salle University
Language: English