A structural equation and prediction model of sales organization effectiveness and its antecedents for consumer goods companies in the Philippines

A structural equation and prediction model of sales organization effectiveness and its antecedents for consumer goods companies in the Philippines

Increasing global competition, and additional problems brought about by low levels of economic growth have increased the need for seeking out for greater effectiveness within the sales organization. The existing studies made on the antecedents of sales organization effectiveness gave different resul...

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Bibliographic Details
Main Authors: Patricio, Caroline R., Sim, Andrew Michael C., Urriquia, Karla Mae S.
Format: text
Language:English
Published: Animo Repository 2007
Subjects:
Consumer goods
Sales management
Organizational effectiveness
Mathematical models
System analysis
Industrial engineering > Statistical methods
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/7113
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Institution: De La Salle University
Language: English

Internet

https://animorepository.dlsu.edu.ph/etd_bachelors/7113

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