An integrated marketing communications campaign for Slim 'n White

The dietary supplements over-the-counter product category is a 1.93B industry with 63.50% annual growth in 2007. About 47.80% or 022.54M are positioned as beauty supplements during this year. Among the beauty supplements, the leading brands are positioned as health products while market followers as...

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主要作者: Bantugon, Karen Michelle
格式: text
語言:English
出版: Animo Repository 2009
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在線閱讀:https://animorepository.dlsu.edu.ph/etd_masteral/4406
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