An integrated marketing communications campaign on CD Jeans

Direct selling industry remains to be in healthy position even in the midst of the global economics crisis. In the Philippines, this booming industry has caught the interests of new local and multinational companies that are now entering the direct selling market. While the other companies are thivi...

Full description

Saved in:
Bibliographic Details
Main Author: Urriquia, Aileen Manikad
Format: text
Language:English
Published: Animo Repository 2010
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_masteral/4423
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: De La Salle University
Language: English