An integrated marketing campaign for Minute Maid Fresh
This study was commissioned to create awareness for Minute Maids new ready-to-drink juice called Minute Maid Fresh and further reinforce the new variant as a better alternative juice drink for kids. Lastly this research aims to create excitement and convince moms on the healthy benefits of the new M...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2014
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| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/4901 |
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| Institution: | De La Salle University |
| Language: | English |