Analyzing the intention-behavior gap on recycling delivery packaging
Purpose – This study merged the Theory of Planned Behavior (TPB) with the Norm Activation Model (NAM) and examined the gap between consumer intention and behavior for product delivery packaging recyclability through the factors that affect it. Design/methodology/approach – The gap between recycling...
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| Main Authors: | , , , |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2022
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etdb_manorg/18 https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1018&context=etdb_manorg |
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| Institution: | De La Salle University |
| Language: | English |