Action research on building a stabilization initiative in response to a crisis
The insider action research (IAR) is about building a stabilization initiative in response to COVID-19 for a micro, family-owned business, Azriel Gel-Pack. The IAR provided me an opportunity to fulfill my current role as marketing lead of the company and an action researcher at the same time for my...
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Main Author: | Bermudez, Marc Lester A. |
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Format: | text |
Language: | English |
Published: |
Animo Repository
2021
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Subjects: | |
Online Access: | https://animorepository.dlsu.edu.ph/etdm_manorg/23 https://animorepository.dlsu.edu.ph/context/etdm_manorg/article/1013/viewcontent/Bermudez3.1.pdf |
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Institution: | De La Salle University |
Language: | English |
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