An integrated marketing communications campaign for HOKA

HOKA originated in the French Alps which locate the portions of the Alps mountain range that stand within France, Switzerland, and Italy. A group of pioneering trail runners developed the first HOKA prototype with the goal to design a footwear that made downhill running easier with the geometries of...

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主要作者: Bautista, Rose Angela
格式: text
語言:English
出版: Animo Repository 2021
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在線閱讀:https://animorepository.dlsu.edu.ph/etdm_market/44
https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1036&context=etdm_market
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