Principles of marketing and market research applications to newspaper management

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Bibliographic Details
Main Author: Ghosh, Sanjoy.
Other Authors: AMIC Workshop on Newspaper Circulation and Advertising Development : Dhaka, Sep 19-22, 1993.
Format: Conference or Workshop Item
Published: 2008
Subjects:
Online Access:https://hdl.handle.net/10356/100322
http://hdl.handle.net/10220/1342
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-100322
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spelling sg-ntu-dr.10356-1003222020-09-26T20:44:36Z Principles of marketing and market research applications to newspaper management Ghosh, Sanjoy. AMIC Workshop on Newspaper Circulation and Advertising Development : Dhaka, Sep 19-22, 1993. DRNTU::Social sciences::Mass media::Media planning 2008-10-21T02:49:28Z 2019-12-06T20:20:30Z 2008-10-21T02:49:28Z 2019-12-06T20:20:30Z 1993 1993 Conference Paper Ghosh, S. (1993). Principles of marketing and market research applications to newspaper management. In AMIC Workshop on Newspaper Circulation and Advertising Development: Dhaka, Sep 19-22, 1993. Singapore: Asian Media Information and Communication Centre. https://hdl.handle.net/10356/100322 http://hdl.handle.net/10220/1342 21 p. application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
topic DRNTU::Social sciences::Mass media::Media planning
spellingShingle DRNTU::Social sciences::Mass media::Media planning
Ghosh, Sanjoy.
Principles of marketing and market research applications to newspaper management
author2 AMIC Workshop on Newspaper Circulation and Advertising Development : Dhaka, Sep 19-22, 1993.
author_facet AMIC Workshop on Newspaper Circulation and Advertising Development : Dhaka, Sep 19-22, 1993.
Ghosh, Sanjoy.
format Conference or Workshop Item
author Ghosh, Sanjoy.
author_sort Ghosh, Sanjoy.
title Principles of marketing and market research applications to newspaper management
title_short Principles of marketing and market research applications to newspaper management
title_full Principles of marketing and market research applications to newspaper management
title_fullStr Principles of marketing and market research applications to newspaper management
title_full_unstemmed Principles of marketing and market research applications to newspaper management
title_sort principles of marketing and market research applications to newspaper management
publishDate 2008
url https://hdl.handle.net/10356/100322
http://hdl.handle.net/10220/1342
_version_ 1681057688048369664