Assessing the competitive advantage of Carrefour in Singapore.

Our research is motivated by the recent entry of Carrefour, the French hypermarket into the Singapore market. Intrigued by the novelty of the hypermarket concept, we sought to clarify our doubts regarding the retail format and to identify the success factors behind it. Subsequently , we found out th...

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Bibliographic Details
Main Authors:	Lee, Mei Kuan., Lew, Yean Yoon., Soh, Shing Wyee.
Other Authors:	Wan, Chew Yoong
Format:	Final Year Project
Published:	2008
Subjects:	DRNTU::Business::Industries and labor
Online Access:	http://hdl.handle.net/10356/10976
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Institution:	Nanyang Technological University

id	sg-ntu-dr.10356-10976
record_format	dspace
spelling	sg-ntu-dr.10356-109762023-05-19T06:16:12Z Assessing the competitive advantage of Carrefour in Singapore. Lee, Mei Kuan. Lew, Yean Yoon. Soh, Shing Wyee. Wan, Chew Yoong Nanyang Business School DRNTU::Business::Industries and labor Our research is motivated by the recent entry of Carrefour, the French hypermarket into the Singapore market. Intrigued by the novelty of the hypermarket concept, we sought to clarify our doubts regarding the retail format and to identify the success factors behind it. Subsequently , we found out that as companies expand overseas, their competitive advantage will vary according to the different environmental forces shaping the host country. 2008-09-24T07:49:38Z 2008-09-24T07:49:38Z 1999 1999 Final Year Project (FYP) http://hdl.handle.net/10356/10976 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business::Industries and labor
spellingShingle	DRNTU::Business::Industries and labor Lee, Mei Kuan. Lew, Yean Yoon. Soh, Shing Wyee. Assessing the competitive advantage of Carrefour in Singapore.
description	Our research is motivated by the recent entry of Carrefour, the French hypermarket into the Singapore market. Intrigued by the novelty of the hypermarket concept, we sought to clarify our doubts regarding the retail format and to identify the success factors behind it. Subsequently , we found out that as companies expand overseas, their competitive advantage will vary according to the different environmental forces shaping the host country.
author2	Wan, Chew Yoong
author_facet	Wan, Chew Yoong Lee, Mei Kuan. Lew, Yean Yoon. Soh, Shing Wyee.
format	Final Year Project
author	Lee, Mei Kuan. Lew, Yean Yoon. Soh, Shing Wyee.
author_sort	Lee, Mei Kuan.
title	Assessing the competitive advantage of Carrefour in Singapore.
title_short	Assessing the competitive advantage of Carrefour in Singapore.
title_full	Assessing the competitive advantage of Carrefour in Singapore.
title_fullStr	Assessing the competitive advantage of Carrefour in Singapore.
title_full_unstemmed	Assessing the competitive advantage of Carrefour in Singapore.
title_sort	assessing the competitive advantage of carrefour in singapore.
publishDate	2008
url	http://hdl.handle.net/10356/10976
_version_	1770565646465105920

Assessing the competitive advantage of Carrefour in Singapore.

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