Frenz4Frenz youth empowerment campaign : promoting a new approach to fighting youth crime through peer-based interventions

The campaign promoted and raised awareness, among youths, of their untapped power to help peers at risk of committing crimes, and empowered youths to harness that power to positively influence and change their disenchanted friends’ lives for the better.

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Bibliographic Details
Main Authors: Farin Salleh, Koh, Joanie Ru Yan, Luo, Yanqi, Tan, Donald Ying Hao
Other Authors: Choi, Alfred Siu Kay
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/1101
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-1101
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spelling sg-ntu-dr.10356-11012019-12-10T14:41:40Z Frenz4Frenz youth empowerment campaign : promoting a new approach to fighting youth crime through peer-based interventions Farin Salleh Koh, Joanie Ru Yan Luo, Yanqi Tan, Donald Ying Hao Choi, Alfred Siu Kay Wee Kim Wee School of Communication and Information DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns The campaign promoted and raised awareness, among youths, of their untapped power to help peers at risk of committing crimes, and empowered youths to harness that power to positively influence and change their disenchanted friends’ lives for the better. Bachelor of Communication Studies 2008-09-10T07:14:25Z 2008-09-10T07:14:25Z 2006 2006 Final Year Project (FYP) http://hdl.handle.net/10356/1101 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
topic DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
spellingShingle DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
Farin Salleh
Koh, Joanie Ru Yan
Luo, Yanqi
Tan, Donald Ying Hao
Frenz4Frenz youth empowerment campaign : promoting a new approach to fighting youth crime through peer-based interventions
description The campaign promoted and raised awareness, among youths, of their untapped power to help peers at risk of committing crimes, and empowered youths to harness that power to positively influence and change their disenchanted friends’ lives for the better.
author2 Choi, Alfred Siu Kay
author_facet Choi, Alfred Siu Kay
Farin Salleh
Koh, Joanie Ru Yan
Luo, Yanqi
Tan, Donald Ying Hao
format Final Year Project
author Farin Salleh
Koh, Joanie Ru Yan
Luo, Yanqi
Tan, Donald Ying Hao
author_sort Farin Salleh
title Frenz4Frenz youth empowerment campaign : promoting a new approach to fighting youth crime through peer-based interventions
title_short Frenz4Frenz youth empowerment campaign : promoting a new approach to fighting youth crime through peer-based interventions
title_full Frenz4Frenz youth empowerment campaign : promoting a new approach to fighting youth crime through peer-based interventions
title_fullStr Frenz4Frenz youth empowerment campaign : promoting a new approach to fighting youth crime through peer-based interventions
title_full_unstemmed Frenz4Frenz youth empowerment campaign : promoting a new approach to fighting youth crime through peer-based interventions
title_sort frenz4frenz youth empowerment campaign : promoting a new approach to fighting youth crime through peer-based interventions
publishDate 2008
url http://hdl.handle.net/10356/1101
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