The silver yarn project : campaign to promote intergenerational bonding between youths and grandparents

This paper presents the communication campaign “The Silver Yarn Project”, a movement to promote intergenerational bonding between youths and their grandparents by four final-year students from the Wee Kim Wee School of Communication and Information, Nanyang Technological University. Targeted at...

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Bibliographic Details
Main Authors: Choong, Alan Jia Tang, Koh, Regina Ai Li, Teo, Nicholas Yong Kwang, Wan, Sarah Yue Ying
Other Authors: Lee Chun Wah
Format: Final Year Project
Language:English
Published: 2013
Subjects:
Online Access:http://hdl.handle.net/10356/52815
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Institution: Nanyang Technological University
Language: English