Public perception of online purchase in Singapore

• Main Authors: Boo, Eric Hung Wee, Wong, Hui
• Other Authors: Tan, Clement Kai Guan
• Format: Final Year Project
• Published: 2008
• Subjects: DRNTU::Business::International business::Retail::Computer networks
• Online Access: http://hdl.handle.net/10356/11070
• Institution: Nanyang Technological University

This study seeks to find out how the public feels about purchasing products online in Singapore. Apart from determining the main factors which affect peoples’ decisions to purchase via the Internet, we also hope to provide useful recommendations to companies in Singapore.