Singaporeans' perceptions and attitudes towards food recall.

• Main Authors: Chiew, Pei Ru., Phau, Cheng Hwee., Yip, Pei Shang.
• Other Authors: Maclaurin, Tanya Louise
• Format: Final Year Project
• Published: 2008
• Subjects: DRNTU::Business::Marketing::Consumer behavior
• Online Access: http://hdl.handle.net/10356/11085
• Institution: Nanyang Technological University

The purpose of this study was to identify Singaporeans' perceptions and attitudes towards food recall. The research questions were : to determine the most widely used and preferred sources of food safety information; to determine the purchasing behaviour and risk attitudes of Singaporeans towar...