Consumer attitudes and behaviour towards online shopping : exploratory study

Consumer attitudes and behaviour towards online shopping : exploratory study

The research seeks to explore the consumer attitudes and behaviours towards online shopping in Singapore. A random sample was drawn and analysed. Recommendations were given to the government and potential businesses venturing into e-commerce. Recommendations for future research were also contributed...

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Main Authors: Kwan, Yen Ling, Lai, Susan Sok Feng
Other Authors: Xia, Yang
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Business::Marketing::Consumer behavior
Online Access:http://hdl.handle.net/10356/11238
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-11238
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spelling sg-ntu-dr.10356-112382023-05-19T03:30:02Z Consumer attitudes and behaviour towards online shopping : exploratory study Kwan, Yen Ling Lai, Susan Sok Feng Xia, Yang Nanyang Business School DRNTU::Business::Marketing::Consumer behavior The research seeks to explore the consumer attitudes and behaviours towards online shopping in Singapore. A random sample was drawn and analysed. Recommendations were given to the government and potential businesses venturing into e-commerce. Recommendations for future research were also contributed. 2008-09-24T07:52:42Z 2008-09-24T07:52:42Z 2000 2000 Final Year Project (FYP) http://hdl.handle.net/10356/11238 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Marketing::Consumer behavior
spellingShingle DRNTU::Business::Marketing::Consumer behavior
Kwan, Yen Ling
Lai, Susan Sok Feng
Consumer attitudes and behaviour towards online shopping : exploratory study
description The research seeks to explore the consumer attitudes and behaviours towards online shopping in Singapore. A random sample was drawn and analysed. Recommendations were given to the government and potential businesses venturing into e-commerce. Recommendations for future research were also contributed.
author2 Xia, Yang
author_facet Xia, Yang
Kwan, Yen Ling
Lai, Susan Sok Feng
format Final Year Project
author Kwan, Yen Ling
Lai, Susan Sok Feng
author_sort Kwan, Yen Ling
title Consumer attitudes and behaviour towards online shopping : exploratory study
title_short Consumer attitudes and behaviour towards online shopping : exploratory study
title_full Consumer attitudes and behaviour towards online shopping : exploratory study
title_fullStr Consumer attitudes and behaviour towards online shopping : exploratory study
title_full_unstemmed Consumer attitudes and behaviour towards online shopping : exploratory study
title_sort consumer attitudes and behaviour towards online shopping : exploratory study
publishDate 2008
url http://hdl.handle.net/10356/11238
_version_ 1770565036605964288

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