Comparison of spousal influence on family purchase decision-making between the United States and Singapore.

Our research intends to find out similarities and differences between family purchase decision-making between American and Singaporean families. In addition, cross-cultural implications are examined.

Saved in:

Bibliographic Details
Main Authors:	Ng, Kuan Hwa., Tan, Wendy Wan Li., Teo, Chai Ying.
Other Authors:	Xia, Yang
Format:	Final Year Project
Published:	2008
Subjects:	DRNTU::Business::Marketing::Consumer behavior
Online Access:	http://hdl.handle.net/10356/11495
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Nanyang Technological University

id	sg-ntu-dr.10356-11495
record_format	dspace
spelling	sg-ntu-dr.10356-114952023-05-19T06:09:00Z Comparison of spousal influence on family purchase decision-making between the United States and Singapore. Ng, Kuan Hwa. Tan, Wendy Wan Li. Teo, Chai Ying. Xia, Yang Nanyang Business School DRNTU::Business::Marketing::Consumer behavior Our research intends to find out similarities and differences between family purchase decision-making between American and Singaporean families. In addition, cross-cultural implications are examined. 2008-09-24T07:55:49Z 2008-09-24T07:55:49Z 2001 2001 Final Year Project (FYP) http://hdl.handle.net/10356/11495 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business::Marketing::Consumer behavior
spellingShingle	DRNTU::Business::Marketing::Consumer behavior Ng, Kuan Hwa. Tan, Wendy Wan Li. Teo, Chai Ying. Comparison of spousal influence on family purchase decision-making between the United States and Singapore.
description	Our research intends to find out similarities and differences between family purchase decision-making between American and Singaporean families. In addition, cross-cultural implications are examined.
author2	Xia, Yang
author_facet	Xia, Yang Ng, Kuan Hwa. Tan, Wendy Wan Li. Teo, Chai Ying.
format	Final Year Project
author	Ng, Kuan Hwa. Tan, Wendy Wan Li. Teo, Chai Ying.
author_sort	Ng, Kuan Hwa.
title	Comparison of spousal influence on family purchase decision-making between the United States and Singapore.
title_short	Comparison of spousal influence on family purchase decision-making between the United States and Singapore.
title_full	Comparison of spousal influence on family purchase decision-making between the United States and Singapore.
title_fullStr	Comparison of spousal influence on family purchase decision-making between the United States and Singapore.
title_full_unstemmed	Comparison of spousal influence on family purchase decision-making between the United States and Singapore.
title_sort	comparison of spousal influence on family purchase decision-making between the united states and singapore.
publishDate	2008
url	http://hdl.handle.net/10356/11495
_version_	1770563670644883456

Comparison of spousal influence on family purchase decision-making between the United States and Singapore.

Similar Items