Exploratory study of Singapore Airlines' service quality for the economy class passengers in the new millennium.

An exploratory study conducted to determine service quality offered by Singapore Airlines. The SERVQUAL model will be used to determine the quality of service. The evaluation of SIA's successful strategy in being the industry pacesetter with its excellent reputation in providing good service qu...

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Main Authors: Tan, Melissa Hui Li., Teng, Priscilla Sing Yin., Yeo, Yen Nee.
Other Authors: Hooi, Den Huan
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/11631
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-11631
record_format dspace
spelling sg-ntu-dr.10356-116312023-05-19T06:24:03Z Exploratory study of Singapore Airlines' service quality for the economy class passengers in the new millennium. Tan, Melissa Hui Li. Teng, Priscilla Sing Yin. Yeo, Yen Nee. Hooi, Den Huan Nanyang Business School DRNTU::Business::Marketing An exploratory study conducted to determine service quality offered by Singapore Airlines. The SERVQUAL model will be used to determine the quality of service. The evaluation of SIA's successful strategy in being the industry pacesetter with its excellent reputation in providing good service quality. 2008-09-24T07:57:14Z 2008-09-24T07:57:14Z 2001 2001 Final Year Project (FYP) http://hdl.handle.net/10356/11631 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Marketing
spellingShingle DRNTU::Business::Marketing
Tan, Melissa Hui Li.
Teng, Priscilla Sing Yin.
Yeo, Yen Nee.
Exploratory study of Singapore Airlines' service quality for the economy class passengers in the new millennium.
description An exploratory study conducted to determine service quality offered by Singapore Airlines. The SERVQUAL model will be used to determine the quality of service. The evaluation of SIA's successful strategy in being the industry pacesetter with its excellent reputation in providing good service quality.
author2 Hooi, Den Huan
author_facet Hooi, Den Huan
Tan, Melissa Hui Li.
Teng, Priscilla Sing Yin.
Yeo, Yen Nee.
format Final Year Project
author Tan, Melissa Hui Li.
Teng, Priscilla Sing Yin.
Yeo, Yen Nee.
author_sort Tan, Melissa Hui Li.
title Exploratory study of Singapore Airlines' service quality for the economy class passengers in the new millennium.
title_short Exploratory study of Singapore Airlines' service quality for the economy class passengers in the new millennium.
title_full Exploratory study of Singapore Airlines' service quality for the economy class passengers in the new millennium.
title_fullStr Exploratory study of Singapore Airlines' service quality for the economy class passengers in the new millennium.
title_full_unstemmed Exploratory study of Singapore Airlines' service quality for the economy class passengers in the new millennium.
title_sort exploratory study of singapore airlines' service quality for the economy class passengers in the new millennium.
publishDate 2008
url http://hdl.handle.net/10356/11631
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