Influence of impending healthy food consumption on snacking : nudging vs. compensatory behaviour
The use of nudging, prompts or primes in the environment aligned with desired goals, as a strategy to promote healthy behaviour has gained increasing attention. Yet, the adoption of healthy behaviours may ironically be frustrated by licensing of competing goals for indulgence, producing compensatory...
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Main Authors: | Sim, Aaron Y., Cheon, Bobby Kyungbeom |
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Other Authors: | School of Social Sciences |
Format: | Article |
Language: | English |
Published: |
2020
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Subjects: | |
Online Access: | https://hdl.handle.net/10356/142945 |
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Institution: | Nanyang Technological University |
Language: | English |
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