The impact of collaborative cues on perceived credibility of websites

• المؤلفون الرئيسيون: Helen Nofrina, Chen, Peiqi, Thanomwong Poorisat, Viswanathan Vani
• مؤلفون آخرون: Detenber, Benjamin
• التنسيق: Final Year Project
• اللغة: English
• منشور في: 2009
• الموضوعات: DRNTU::Social sciences::Mass media
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/14862

Recent technological advancements have helped give rise to a variety of websites offering user-generated content. Through the use of focus groups and an experiment, this study systematically examines how specific attributes of collaborative websites affect credibility judgments. From the focus gr...