B2C in Singapore : barriers to success.

The purpose of this paper is to study the possible reasons why B2C succeeded in the United States but not in Singapore.

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Bibliographic Details
Main Author: Lee, Huey Shin.
Other Authors: Suliman Hawamdeh
Format: Theses and Dissertations
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/1531
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Institution: Nanyang Technological University