Generation clear : an educational campaign on effective credit management for tertiary students in Singapore

• Main Authors: Ng, Ling Kai, Arefa Jadliwala, Chua, Melissa Pei Shan, Saechang, Deana Yu Qian
• Other Authors: Kavita Karan
• Format: Final Year Project
• Language: English
• Published: 2009
• Subjects: DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
• Online Access: http://hdl.handle.net/10356/15740
• Institution: Nanyang Technological University

This paper presents the collaboration between a group of four final-year students from the Public and Promotional Communications Department of Wee Kim Wee School of Communication and Information, Nanyang Technological University, and a subsidiary of Citigroup, Citibank Singapore Ltd. Our peer-...