Cresting the commoditization curve: a regression analysis and bass diffusion model approach

The Bass Diffusion Model is a commonly used framework for understanding the diffusion of new products and innovations in the marketplace. In this study, Bass Diffusion Model is applied to historical data from Evoqua, a leading company in water technologies that produces water treatment systems, prod...

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Bibliographic Details
Main Author: Ho, Shu Xian
Other Authors: Xia Kelin
Format: Final Year Project
Language:English
Published: Nanyang Technological University 2023
Subjects:
Online Access:https://hdl.handle.net/10356/166469
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Institution: Nanyang Technological University
Language: English
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