The differential effects of psychological distance on the influence of presumed media influence model

The influence of presumed media influence (IPMI) model postulates that media viewers react to media content based on their presumption of influence of the content on other media viewers (“others”). Past studies examined the differential influence of presumption of media influence on proximal others...

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Bibliographic Details
Main Author: Goh, Tong Jee
Other Authors: Shirley S. Ho
Format: Thesis-Doctor of Philosophy
Language:English
Published: Nanyang Technological University 2023
Subjects:
Online Access:https://hdl.handle.net/10356/166531
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Institution: Nanyang Technological University
Language: English