Optimizing interactivity in health narratives: effects of message and modality interactivity on immersive narrative processes and outcomes
Interactive narratives are a type of narrative that allows readers to make decisions for their characters at various plot points. Although such narratives are frequently used for persuasive purposes, the effects of interactivity on immersive narrative processes such as transportation and identificat...
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| Format: | Thesis-Master by Research |
| Language: | English |
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Nanyang Technological University
2023
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| Online Access: | https://hdl.handle.net/10356/170016 |
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| Institution: | Nanyang Technological University |
| Language: | English |