A study on factors affecting private gym membership: on female sign ups and consumer loyalty amongst females

The present study aims to explore the influential factors that encourage females to sign up for private gym memberships. The purpose of this study is to gain a deeper understanding of the attributing factors, and the significance of these factors to hopefully reduce gender discrepancy in the weight...

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Bibliographic Details
Main Author: Chan, Casper Teck Soon
Other Authors: -
Format: Final Year Project
Language:English
Published: Nanyang Technological University 2023
Subjects:
Online Access:https://hdl.handle.net/10356/171861
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Institution: Nanyang Technological University
Language: English