Competitor intelligence initiatives undertaken by travel agencies in Singapore.

This study investigates the awareness level and practice of competitor intelligence (CI) by travel agencies in Singapore. It also covered preferred methods and sources for gathering competitor intelligence as well as the ways it was used by the surveyed organisations.

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Bibliographic Details
Main Author: Nizamudheen Ishak.
Other Authors: Shaheen Majid
Format: Theses and Dissertations
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/1795
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-1795
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spelling sg-ntu-dr.10356-17952019-12-10T12:52:17Z Competitor intelligence initiatives undertaken by travel agencies in Singapore. Nizamudheen Ishak. Shaheen Majid Wee Kim Wee School of Communication and Information DRNTU::Business::Management::Intellectual capital DRNTU::Library and information science::Knowledge management This study investigates the awareness level and practice of competitor intelligence (CI) by travel agencies in Singapore. It also covered preferred methods and sources for gathering competitor intelligence as well as the ways it was used by the surveyed organisations. Master of Science (Information Studies) 2008-09-10T08:36:17Z 2008-09-10T08:36:17Z 2003 2003 Thesis http://hdl.handle.net/10356/1795 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
topic DRNTU::Business::Management::Intellectual capital
DRNTU::Library and information science::Knowledge management
spellingShingle DRNTU::Business::Management::Intellectual capital
DRNTU::Library and information science::Knowledge management
Nizamudheen Ishak.
Competitor intelligence initiatives undertaken by travel agencies in Singapore.
description This study investigates the awareness level and practice of competitor intelligence (CI) by travel agencies in Singapore. It also covered preferred methods and sources for gathering competitor intelligence as well as the ways it was used by the surveyed organisations.
author2 Shaheen Majid
author_facet Shaheen Majid
Nizamudheen Ishak.
format Theses and Dissertations
author Nizamudheen Ishak.
author_sort Nizamudheen Ishak.
title Competitor intelligence initiatives undertaken by travel agencies in Singapore.
title_short Competitor intelligence initiatives undertaken by travel agencies in Singapore.
title_full Competitor intelligence initiatives undertaken by travel agencies in Singapore.
title_fullStr Competitor intelligence initiatives undertaken by travel agencies in Singapore.
title_full_unstemmed Competitor intelligence initiatives undertaken by travel agencies in Singapore.
title_sort competitor intelligence initiatives undertaken by travel agencies in singapore.
publishDate 2008
url http://hdl.handle.net/10356/1795
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