Environment scanning initiatives by SMEs in Singapore
This study investigated environmental scanning initiatives undertaken by Small and Medium Enterprises (SMEs) in Singapore. Findings showed that task environment information and competitive intelligence were the most important to the firms. It is suggested that SMEs can benefit by engaging in more s...
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Main Author: | Rajani Madhav Kowtha |
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Other Authors: | Shaheen Majid |
Format: | Theses and Dissertations |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/1945 |
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Institution: | Nanyang Technological University |
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