Service quality in the banking industry.

• المؤلفون الرئيسيون: Tan, Chee Khiong., Goh, Don Tech Hua., Lee, Christopher Sek Leong.
• مؤلفون آخرون: Venkatapparao Mummalaneni
• التنسيق: Theses and Dissertations
• اللغة: English
• منشور في: 2009
• الموضوعات: DRNTU::Business::Finance::Banking
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/20053
• المؤسسة: Nanyang Technological University

The retail banking environment is changing more rapidly than ever before with advances in technology and the increasing sophistication of the customer. The intense competition between the- local big four' and the international banks is typified by their offer of similar products via similar cha...