Rapid product development.
General industry trend is toward rapidly shrinking product development cycle times with accelerating rates of new-product introductions. In a highly competitive environment where market response time becoming faster and consumer expectations for product quality and variety continue to expand, rapid...
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| Format: | Theses and Dissertations |
| Language: | English |
| Published: |
2009
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| Online Access: | http://hdl.handle.net/10356/20266 |
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| Institution: | Nanyang Technological University |
| Language: | English |