A case study of management characteristics and new product development.
This paper explores the changes in management characteristics as individual motivation and degree of complexity, uncertainty and ambiguity vary through stages in developing new products. Management characteristics are defined as autocratic, bureaucratic, entrepreneurial and team-based.
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其他作者: | |
格式: | Theses and Dissertations |
語言: | English |
出版: |
2009
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在線閱讀: | http://hdl.handle.net/10356/20051 |
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機構: | Nanyang Technological University |
語言: | English |