Spin on life
This paper presents a marketing campaign undertaken by a group of three final-year students from the Wee Kim Wee School of Communication and Information, Nanyang Technological University. It includes the research on brand marketing that steered the direction of the campaign, detailed strategies and...
Saved in:
Main Authors: | , , |
---|---|
Other Authors: | |
Format: | Final Year Project |
Language: | English |
Published: |
2011
|
Subjects: | |
Online Access: | http://hdl.handle.net/10356/44991 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | Nanyang Technological University |
Language: | English |
Be the first to leave a comment!