Economic motivations of listing on Groupon

• المؤلفون الرئيسيون: Cai, Siming, Ho, John Jianwei, Teo, Xu Hao
• مؤلفون آخرون: School of Humanities and Social Sciences
• التنسيق: Final Year Project
• اللغة: English
• منشور في: 2012
• الموضوعات: DRNTU::Social sciences::Economic theory
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/48252
• المؤسسة: Nanyang Technological University

Online social coupon websites have been creating a huge buzz in recent years. These online social coupons are similar to traditional coupons; but are purchased online and have an added group-buying effect in which a minimum number of online buyers is required for the transaction to go throu...