Safeguarding e-commerce against advisor cheating behaviors : towards more robust trust models for handling unfair ratings

• 主要作者: Zhang, Lizi
• 其他作者: Ng Wee Keong
• 格式: Final Year Project
• 語言: English
• 出版: 2012
• 主題: DRNTU::Engineering::Computer science and engineering::Computing methodologies::Artificial intelligence
• 在線閱讀: http://hdl.handle.net/10356/49138
• 機構: Nanyang Technological University

In electronic marketplaces, after each transaction buyers will rate the products provided by the sellers. To decide the most trustworthy sellers to transact with, buyers rely on trust models to leverage these ratings to evaluate the reputation of sellers. Although the high effectiveness of different...