Case-based reasoning in product design competitive analysis
The new product development (NPD) process is recognized as the major factor for gaining competitive advantage in many industries. The Quality deployment function (QFD) process is one of the methods applied to drive the design conceptualization process based on customer needs and technical requiremen...
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Main Author: | Leong, Chong Yen. |
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Other Authors: | Chen Chun-Hsien |
Format: | Final Year Project |
Language: | English |
Published: |
2012
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/50375 |
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Institution: | Nanyang Technological University |
Language: | English |
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