The contemporary approach to a low cost carrier’s business model : through a value network.
The growing trend of the Low Cost Carrier business model has set the tone for what is to come in the near future in the aviation scene. Consistent with changing consumer sentiments, ancillaries are slowly but surely becoming a significant source of revenue for airlines; as compared to ticket sales....
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Main Authors: | Chong, Sue Lin., Ong, Jia Yun., Tan, Kenneth Wei Jie. |
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Other Authors: | Li Zhi-Feng, Michael |
Format: | Final Year Project |
Language: | English |
Published: |
2013
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/51503 |
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Institution: | Nanyang Technological University |
Language: | English |
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