Awareness of the franchising concept (Awareness and promotion of the franchising concept amongst retailers in HDB estates).

There are two objectives to this report. Firstly, it is to ascertain the level of awareness of the franchising concept amongst small and medium-sized retailers in the HDB estates. Secondly, it is to make recommendations to the Franchise Development Centre (FDC) on how to market the concept based on...

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Bibliographic Details
Main Authors:	Cheong, Sook Fun., Ng, Eugene Keng Lin., Yong, Hsin Ning.
Other Authors:	Nanyang Business School
Format:	Final Year Project
Language:	English
Published:	2013
Subjects:	DRNTU::Business::Accounting
Online Access:	http://hdl.handle.net/10356/51803
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Institution:	Nanyang Technological University
Language:	English

id	sg-ntu-dr.10356-51803
record_format	dspace
spelling	sg-ntu-dr.10356-518032023-05-19T06:24:04Z Awareness of the franchising concept (Awareness and promotion of the franchising concept amongst retailers in HDB estates). Cheong, Sook Fun. Ng, Eugene Keng Lin. Yong, Hsin Ning. Nanyang Business School Tan Khoon Eng DRNTU::Business::Accounting There are two objectives to this report. Firstly, it is to ascertain the level of awareness of the franchising concept amongst small and medium-sized retailers in the HDB estates. Secondly, it is to make recommendations to the Franchise Development Centre (FDC) on how to market the concept based on our research findings. ACCOUNTANCY 2013-04-11T05:41:01Z 2013-04-11T05:41:01Z 1996 1996 Final Year Project (FYP) http://hdl.handle.net/10356/51803 en Nanyang Technological University 129 p. application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
language	English
topic	DRNTU::Business::Accounting
spellingShingle	DRNTU::Business::Accounting Cheong, Sook Fun. Ng, Eugene Keng Lin. Yong, Hsin Ning. Awareness of the franchising concept (Awareness and promotion of the franchising concept amongst retailers in HDB estates).
description	There are two objectives to this report. Firstly, it is to ascertain the level of awareness of the franchising concept amongst small and medium-sized retailers in the HDB estates. Secondly, it is to make recommendations to the Franchise Development Centre (FDC) on how to market the concept based on our research findings.
author2	Nanyang Business School
author_facet	Nanyang Business School Cheong, Sook Fun. Ng, Eugene Keng Lin. Yong, Hsin Ning.
format	Final Year Project
author	Cheong, Sook Fun. Ng, Eugene Keng Lin. Yong, Hsin Ning.
author_sort	Cheong, Sook Fun.
title	Awareness of the franchising concept (Awareness and promotion of the franchising concept amongst retailers in HDB estates).
title_short	Awareness of the franchising concept (Awareness and promotion of the franchising concept amongst retailers in HDB estates).
title_full	Awareness of the franchising concept (Awareness and promotion of the franchising concept amongst retailers in HDB estates).
title_fullStr	Awareness of the franchising concept (Awareness and promotion of the franchising concept amongst retailers in HDB estates).
title_full_unstemmed	Awareness of the franchising concept (Awareness and promotion of the franchising concept amongst retailers in HDB estates).
title_sort	awareness of the franchising concept (awareness and promotion of the franchising concept amongst retailers in hdb estates).
publishDate	2013
url	http://hdl.handle.net/10356/51803
_version_	1770567387978924032

Awareness of the franchising concept (Awareness and promotion of the franchising concept amongst retailers in HDB estates).

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