The impact of framing on sunk cost effects in business investment decisions.
84 p.
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主要作者: | Goh Chern Nee Jenny, Leng Hai Shan, Wah Yee How |
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其他作者: | Hu Kin Hoi, Billy |
格式: | Final Year Project |
出版: |
2014
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主題: | |
在線閱讀: | http://hdl.handle.net/10356/57643 |
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機構: | Nanyang Technological University |
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