Brolls over trolls : encouraging positive social media behaviour among young netizens

• Main Authors: Heng, Abigail, Yang, Cassi Shi Yin, Chua, Yuxuan, Lau, Kia Yong
• Other Authors: Joo Kee Melina Chua
• Format: Final Year Project
• Language: English
• Published: 2015
• Subjects: DRNTU::Humanities::General::Education
• Online Access: http://hdl.handle.net/10356/63374
• Institution: Nanyang Technological University

Brolls Over Trolls (BOT) is a communications campaign which aims to empower youths aged 18 to 29 to adopt positive social media behaviour amidst a landscape flooded with trolls. It is the first campaign of its kind to create a symbol that encapsulates the anti-thesis of a troll. This report provides...