Marketing strategies for Singapore consulting firms

Investigate how marketing strategy is important to consulting firms in the Singapore construction industry, with a focus on areas such as competitive strategy practices in organizations, competitive strategy formulation, competitive implementation and competitive evaluation.

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書目詳細資料
主要作者: Xie, Tong.
其他作者: Chew, David Ah Seng
格式: Theses and Dissertations
出版: 2008
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在線閱讀:http://hdl.handle.net/10356/6617
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機構: Nanyang Technological University