The effects of message threat and victim vulnerability on virtual bystander intervention

The effects of message threat and victim vulnerability on virtual bystander intervention

This study explores the effect of message threat and victim vulnerability on virtual bystander intervention using the Social Impact Theory (Latané, 1981) as a theoretical framework. In order to understand if and how a virtual bystander would intervene when witnessing an act of cyberbullying, this st...

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Main Authors: Tan, Jing Ting, Keng, Daniel Jun Wei
Other Authors: Benjamin Hill Detenber
Format: Final Year Project
Language:English
Published: 2016
Subjects:
DRNTU::Social sciences::Communication
Online Access:http://hdl.handle.net/10356/66884
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Institution: Nanyang Technological University
Language: English
id sg-ntu-dr.10356-66884
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spelling sg-ntu-dr.10356-668842019-12-10T13:57:50Z The effects of message threat and victim vulnerability on virtual bystander intervention Tan, Jing Ting Keng, Daniel Jun Wei Benjamin Hill Detenber Wee Kim Wee School of Communication and Information DRNTU::Social sciences::Communication This study explores the effect of message threat and victim vulnerability on virtual bystander intervention using the Social Impact Theory (Latané, 1981) as a theoretical framework. In order to understand if and how a virtual bystander would intervene when witnessing an act of cyberbullying, this study used a 2 (message threat) x 2 (victim vulnerability) x 2 (victim-aggressor pair gender) between-subject experiment involving 88 undergraduates from a university in Singapore. Participants took part in an online discussion with two confederates and their responses were analysed for bystander intervention and other types of bystander behaviour. Bachelor of Communication Studies 2016-05-03T08:43:01Z 2016-05-03T08:43:01Z 2016 Final Year Project (FYP) http://hdl.handle.net/10356/66884 en Nanyang Technological University 97 p. application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
language English
topic DRNTU::Social sciences::Communication
spellingShingle DRNTU::Social sciences::Communication
Tan, Jing Ting
Keng, Daniel Jun Wei
The effects of message threat and victim vulnerability on virtual bystander intervention
description This study explores the effect of message threat and victim vulnerability on virtual bystander intervention using the Social Impact Theory (Latané, 1981) as a theoretical framework. In order to understand if and how a virtual bystander would intervene when witnessing an act of cyberbullying, this study used a 2 (message threat) x 2 (victim vulnerability) x 2 (victim-aggressor pair gender) between-subject experiment involving 88 undergraduates from a university in Singapore. Participants took part in an online discussion with two confederates and their responses were analysed for bystander intervention and other types of bystander behaviour.
author2 Benjamin Hill Detenber
author_facet Benjamin Hill Detenber
Tan, Jing Ting
Keng, Daniel Jun Wei
format Final Year Project
author Tan, Jing Ting
Keng, Daniel Jun Wei
author_sort Tan, Jing Ting
title The effects of message threat and victim vulnerability on virtual bystander intervention
title_short The effects of message threat and victim vulnerability on virtual bystander intervention
title_full The effects of message threat and victim vulnerability on virtual bystander intervention
title_fullStr The effects of message threat and victim vulnerability on virtual bystander intervention
title_full_unstemmed The effects of message threat and victim vulnerability on virtual bystander intervention
title_sort effects of message threat and victim vulnerability on virtual bystander intervention
publishDate 2016
url http://hdl.handle.net/10356/66884
_version_ 1681035012309254144

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