Take a prediabetest: A prediabetes awareness and detection campaign

• Main Authors: Ang, Kimberly Su Yi, Morihata, Emi, Ong, Shi Man, Wong, Qi Hua
• Other Authors: Kang Hyunjin
• Format: Final Year Project
• Language: English
• Published: 2018
• Subjects: DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
• Online Access: http://hdl.handle.net/10356/73615
• Institution: Nanyang Technological University

‘Take A Prediabetest’ was launched as the first local online campaign aimed at raising awareness for prediabetes and advocating for prediabetes screenings among young adults aged 20 to 39. The campaign was conceptualised and executed by four final-year undergraduate students from the Wee Kim Wee Sch...