Consumer perceptions of sales promotions in the fast food industry.
An investigation on sales promotions in the fast food industry in Singapore circa 2001. Specific recommendations included.
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2008
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Online Access: | http://hdl.handle.net/10356/8230 |
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sg-ntu-dr.10356-82302023-05-19T07:23:14Z Consumer perceptions of sales promotions in the fast food industry. Ng, Dylan Terntzer. Seow, Michelle. Singh, Allanjit. Speece, Mark William Nanyang Business School DRNTU::Business::Industries and labor An investigation on sales promotions in the fast food industry in Singapore circa 2001. Specific recommendations included. 2008-09-24T07:18:50Z 2008-09-24T07:18:50Z 2001 2001 Final Year Project (FYP) http://hdl.handle.net/10356/8230 Nanyang Technological University application/pdf |
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Nanyang Technological University |
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Singapore Singapore |
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DRNTU::Business::Industries and labor |
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DRNTU::Business::Industries and labor Ng, Dylan Terntzer. Seow, Michelle. Singh, Allanjit. Consumer perceptions of sales promotions in the fast food industry. |
description |
An investigation on sales promotions in the fast food industry in Singapore circa 2001. Specific recommendations included. |
author2 |
Speece, Mark William |
author_facet |
Speece, Mark William Ng, Dylan Terntzer. Seow, Michelle. Singh, Allanjit. |
format |
Final Year Project |
author |
Ng, Dylan Terntzer. Seow, Michelle. Singh, Allanjit. |
author_sort |
Ng, Dylan Terntzer. |
title |
Consumer perceptions of sales promotions in the fast food industry. |
title_short |
Consumer perceptions of sales promotions in the fast food industry. |
title_full |
Consumer perceptions of sales promotions in the fast food industry. |
title_fullStr |
Consumer perceptions of sales promotions in the fast food industry. |
title_full_unstemmed |
Consumer perceptions of sales promotions in the fast food industry. |
title_sort |
consumer perceptions of sales promotions in the fast food industry. |
publishDate |
2008 |
url |
http://hdl.handle.net/10356/8230 |
_version_ |
1772825936096395264 |