B2B e-marketplaces : a strategic positioning and resource-based perspective.

B2B e-marketplaces : a strategic positioning and resource-based perspective.

The report provides an insight into the importance of value propositions, value activities and resources to the survival and profitability of an B2B eMarketplace. Hence, a qualitative approach with a perspective on Strategic Postioning and Resource-based View was adopted in our analysis of this Inte...

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Main Authors: Chuah, Dennis Sing Ming., Chen, Andy Wei Yen., Lin, Ning Hong.
Other Authors: Soh, Christina Wai Lin
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Business::International business::Retail::Computer networks
Online Access:http://hdl.handle.net/10356/8474
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-8474
record_format dspace
spelling sg-ntu-dr.10356-84742023-05-19T06:24:05Z B2B e-marketplaces : a strategic positioning and resource-based perspective. Chuah, Dennis Sing Ming. Chen, Andy Wei Yen. Lin, Ning Hong. Soh, Christina Wai Lin Nanyang Business School DRNTU::Business::International business::Retail::Computer networks The report provides an insight into the importance of value propositions, value activities and resources to the survival and profitability of an B2B eMarketplace. Hence, a qualitative approach with a perspective on Strategic Postioning and Resource-based View was adopted in our analysis of this Internet Technology phenomenon. 2008-09-24T07:21:42Z 2008-09-24T07:21:42Z 2002 2002 Final Year Project (FYP) http://hdl.handle.net/10356/8474 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::International business::Retail::Computer networks
spellingShingle DRNTU::Business::International business::Retail::Computer networks
Chuah, Dennis Sing Ming.
Chen, Andy Wei Yen.
Lin, Ning Hong.
B2B e-marketplaces : a strategic positioning and resource-based perspective.
description The report provides an insight into the importance of value propositions, value activities and resources to the survival and profitability of an B2B eMarketplace. Hence, a qualitative approach with a perspective on Strategic Postioning and Resource-based View was adopted in our analysis of this Internet Technology phenomenon.
author2 Soh, Christina Wai Lin
author_facet Soh, Christina Wai Lin
Chuah, Dennis Sing Ming.
Chen, Andy Wei Yen.
Lin, Ning Hong.
format Final Year Project
author Chuah, Dennis Sing Ming.
Chen, Andy Wei Yen.
Lin, Ning Hong.
author_sort Chuah, Dennis Sing Ming.
title B2B e-marketplaces : a strategic positioning and resource-based perspective.
title_short B2B e-marketplaces : a strategic positioning and resource-based perspective.
title_full B2B e-marketplaces : a strategic positioning and resource-based perspective.
title_fullStr B2B e-marketplaces : a strategic positioning and resource-based perspective.
title_full_unstemmed B2B e-marketplaces : a strategic positioning and resource-based perspective.
title_sort b2b e-marketplaces : a strategic positioning and resource-based perspective.
publishDate 2008
url http://hdl.handle.net/10356/8474
_version_ 1770565357004652544

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