Marketing campaigns that increase sales : how to grow in declining markets

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Bibliographic Details
Main Author: Ziegler, Marc.
Other Authors: AMIC-Illert Workshop on Re-engineering the Newspaper for Competitive Advantage : Kuala Lumpur, Jun 8-9, 1995.
Format: Conference or Workshop Item
Published: 2008
Subjects:
Online Access:https://hdl.handle.net/10356/87300
http://hdl.handle.net/10220/1333
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Institution: Nanyang Technological University

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