The hair salon industry in Singapore.
Our project was carried out to gain a deeper understanding of the hair salon industry and to determine the reasons behind the increasing number of hair salons as well as how various factors affecting consumption decisions differ across different demographic profile of individual consumer.
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| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/8863 |
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| Institution: | Nanyang Technological University |