End-user adoption of mobile devices.
This research study presents an extended theory based on Unified Theory of Acceptance and Use of Technology (UTAUT) that integrates hedonistic characteristics, technology characteristics/modality and cost into the theory to explain the determinants of mobile device adoption.
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| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/9968 |
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| Institution: | Nanyang Technological University |