When message tailoring backfires: The role of initial attitudes in affect-cognition matching

10.1002/ejsp.1967

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Main Authors: See, Y.H.M., Valenti, G., Ho, A.Y.Y., Tan, M.S.Q.
Other Authors: PSYCHOLOGY
Format: Article
Published: 2016
Online Access:http://scholarbank.nus.edu.sg/handle/10635/124521
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Institution: National University of Singapore
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spelling sg-nus-scholar.10635-1245212023-10-30T07:19:29Z When message tailoring backfires: The role of initial attitudes in affect-cognition matching See, Y.H.M. Valenti, G. Ho, A.Y.Y. Tan, M.S.Q. PSYCHOLOGY 10.1002/ejsp.1967 European Journal of Social Psychology 43 6 570-584 EJSPA 2016-06-01T10:19:50Z 2016-06-01T10:19:50Z 2013 Article See, Y.H.M., Valenti, G., Ho, A.Y.Y., Tan, M.S.Q. (2013). When message tailoring backfires: The role of initial attitudes in affect-cognition matching. European Journal of Social Psychology 43 (6) : 570-584. ScholarBank@NUS Repository. https://doi.org/10.1002/ejsp.1967 10990992 http://scholarbank.nus.edu.sg/handle/10635/124521 000325077900012 Scopus
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
description 10.1002/ejsp.1967
author2 PSYCHOLOGY
author_facet PSYCHOLOGY
See, Y.H.M.
Valenti, G.
Ho, A.Y.Y.
Tan, M.S.Q.
format Article
author See, Y.H.M.
Valenti, G.
Ho, A.Y.Y.
Tan, M.S.Q.
spellingShingle See, Y.H.M.
Valenti, G.
Ho, A.Y.Y.
Tan, M.S.Q.
When message tailoring backfires: The role of initial attitudes in affect-cognition matching
author_sort See, Y.H.M.
title When message tailoring backfires: The role of initial attitudes in affect-cognition matching
title_short When message tailoring backfires: The role of initial attitudes in affect-cognition matching
title_full When message tailoring backfires: The role of initial attitudes in affect-cognition matching
title_fullStr When message tailoring backfires: The role of initial attitudes in affect-cognition matching
title_full_unstemmed When message tailoring backfires: The role of initial attitudes in affect-cognition matching
title_sort when message tailoring backfires: the role of initial attitudes in affect-cognition matching
publishDate 2016
url http://scholarbank.nus.edu.sg/handle/10635/124521
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