Target-arousal as a mediator of the impact of affect on service satisfaction

Research Paper Series (National University of Singapore. Faculty of Business Administration); 1998-070

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Bibliographic Details
Main Authors: Tan, Rachel Lu Pheng, Wirtz, Jochen, Mattila, Anna
Other Authors: MARKETING
Format: Working Paper/Technical Report
Published: 2018
Online Access:http://scholarbank.nus.edu.sg/handle/10635/140284
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Institution: National University of Singapore
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